LS2 Helmet will be the 2014 helmet for the Spanish rider, Yonny Hernandez, bearing riders number 68. For 2013, Hernandez is with the Pramac Racing riding the Ducati machine. In my opinion, this is a very good move from LS2 to boost the brand reputation and also increase the sales of helmets just like what old saying, “You win on Sunday, you sell on Monday”. Even just by entering the MotoGP sponsorship the LS2 brand itself will be more recognizable and desirable. This is because the MotoGP racing is the pinnacle of motorcycle racing where safety and performance needs no compromise. So, when a rider trust a helmet, users can also trust it since the safety and performance of the helmet should be on par with any other helmet used in the racing. This also boost the R&D department for LS2 to make a better, safer and higher performing helmet for the MotoGP rider and this R&D can trickle down to the road helmet for the end user like us.
The helmet will gets the brilliant touch from Sander Lam of SLGrafics for the livery designs. We can expect after this, the replica of the #68 LS2 helmet to be sold on the market. That would be a great thing for someone who likes to collect MotoGP memorabilia.
via: http://speedrider.org/motornews/ls2-helmet-motogp/
